Wisconsin Marketplace intelligence

Wisconsin ACA Marketplace coverage, explained with current sources.

Wisconsin uses HealthCare.gov for Marketplace enrollment. CMS reports 291,336 cumulative 2026 Open Enrollment plan selections across Wisconsin counties in the 2026 County-Level Public Use File.

Source: Centers for Medicare & Medicaid Services · Verified September 17, 2026

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2026 Wisconsin Marketplace evidence291,336 plan selections72 county records from the CMS 2026 OEP public-use file. Historical evidence for 2027 decisions; not a personal quote.

State evidence snapshot

What stands out in Wisconsin's 2026 Marketplace data?

Across the 72 counties in this CoveragePath CMS dataset, CMS reports 291,336 Marketplace plan selections. The largest county total is Milwaukee County with 46,908 selections.

78.3% of selections in counties with unsuppressed APTC counts received advance premium tax credits. The selection-weighted county premium benchmarks are $784 before APTC and $250 after APTC. These are historical county aggregates, not household quotes.

What stands out in Wisconsin

Turn statewide totals into local context.

291,336

2026 CMS Marketplace plan selections represented across 72 county records.

Milwaukee County

46,908 selections, 16.1% of the state total represented in this county dataset.

$784

Selection-weighted county average gross premium where CMS reports the measure.

$677

Selection-weighted county average APTC where CMS reports the measure.

Largest county markets in the file:Milwaukee · 46,908Dane · 24,437Waukesha · 19,480

CoveragePath calculations use 2026 CMS county public-use-file measures. Weighted figures are descriptive historical benchmarks, not 2027 quotes, plan availability or eligibility determinations.

What the Wisconsin data can tell you

Enrollment

Use current CMS enrollment data to understand Marketplace participation without treating plan selections as active enrollment or a guarantee of coverage.

Financial assistance

Eligibility for premium tax credits depends on current federal rules and household circumstances. CoveragePath verifies rule changes before publishing numeric guidance.

County intelligence

CoveragePath now publishes verified 2026 CMS Marketplace benchmarks for 72 evidence-ranked Wisconsin counties, including enrollment, premium and APTC measures.

2026 ACA Marketplace data by Wisconsin county

Choose your county to review its verified CMS Marketplace enrollment, premium and financial-assistance benchmarks. County figures are historical measures, not a quote or guarantee of eligibility or plan availability.

Continue your coverage path

Start with eligibility factors, then review savings and Special Enrollment guidance. Final eligibility and plan availability must be verified through the Marketplace.

Eligibility Savings Special Enrollment